Complete the case study exercise, Spirit Airlines: Reducing the Cost

  

Complete the case study exercise, Spirit Airlines: Reducing the Cost of “No-Frills.” A transcript of this interactive exercise is also available.

Consider what you learned in the experience and respond to the following in a minimum of 175 words:

  • Is  process improvement alone a sufficient response to Spirit’s declining  profits?
  • What  other changes should Spirit make?
  • In what ways can the airline integrate empathy into its dealings with both      employees and customers? Do you think it would make a difference?
  • What  measurable outcomes should Sprit seek during the process improvement      effort? Why?